‘Living with the Genie’

Type: Coaching

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Client: International Trade Centre (ITC)

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Year: 2024

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Role: Contributing writer

The International Trade Centre (ITC) publication: Living with the Genie - Artificial intelligence in content creation for businesses in trade (2024)

 

Writing the guide "Video tips for small businesses: AI-powered trends in video production" for ITC's AI in publishing and content creation publication.

'Living with the Genie’ takes an extensive look at how small businesses can use AI tools responsibly to create, research, publish, and promote content, balancing opportunity with risks like bias and misinformation.

Journalists, publishers, and thought-leaders provide their insights and perspectives.

For more information and to download a copy of the report, see here.